Westown, Cairo

Fig Tree, Sodic

To create a 5 minute film outlining how the style and character of the Westown development in Cairo, Egypt.


5 minute film at HD 25fps


Fig Tree, a UK brand agency approached us to work with them on a brand that was in development. We wrote a number of treatments to outline the character of the project both in terms of architecture and also the demographic of the future residents.


The client wanted to highlight that the development was almost ready to open and when it did, all necessary community services would come on line to provide a fully integrated response to living, something very different to other developments in Cairo.

Westown Cairo
Westown Cairo Shop with Bicycles
Westown Cairo Office Interior
Westown Cairo Office Exterior
Westown Cairo Piano Player
Westown Cairo Dining
Westown Cairo Bar
Westown Cairo Night